Religion and Public Life Survey, 2004

Data Archive > U.S. Surveys > General Population > National > Pew Research Center > Analysis


DESLIKE

(Percentages are weighted by WEIGHT; Total Ns reported are unweighted)

As I read a list of phrases, tell me if you think each phrase better describes John Kerry or George W. Bush: Personally likable. [Asked only if FORM = 1.]
  1) Kerry
  2) Bush
  3) Neither
  4) Both equally
  9) Don't know/Refused

Category Percentage Cumulative Percentage
Kerry 41.9% 41.9%
Bush 42.7% 84.6%
Neither 3.1% 87.7%
Both equally 6.8% 94.5%
Don't know/Refused 5.4% 99.9%
Total N = 739

Variable Comparisons

Age (I-AGE)

18-24 25-34 35-44 45-54 55-64 65 or older TOTAL
Kerry 52.6% 39.6% 39.2% 41.3% 41.5% 41.1% 41.9%
Bush 35.2% 46.9% 45.7% 40.3% 42.0% 44.8% 43.0%
Neither 3.1% 2.8% 1.5% 5.4% 4.2% 1.1% 3.0%
Both equally 3.1% 7.3% 6.2% 7.6% 8.5% 7.8% 6.9%
Don't know/Refused 6.1% 3.5% 7.4% 5.4% 3.8% 5.2% 5.3%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%
731


Worship attendance (I-ATTEND)

More than once a week Once a week Once or twice a month A few times a year Seldom Never TOTAL
Kerry 27.1% 34.8% 45.0% 44.2% 46.4% 58.4% 41.6%
Bush 49.5% 52.4% 40.2% 40.5% 35.7% 30.9% 43.0%
Neither 1.4% 2.9% 2.0% 2.7% 5.1% 5.6% 3.1%
Both equally 11.4% 7.4% 5.2% 7.3% 6.8% 1.1% 6.8%
Don't know/Refused 10.5% 2.6% 7.6% 5.2% 6.0% 3.9% 5.5%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%
733


Education (I-EDUC)

Less than high school Graduated high school Some college College degree or more education TOTAL
Kerry 49.5% 43.0% 36.1% 42.1% 42.0%
Bush 34.1% 43.3% 44.2% 44.9% 42.7%
Neither 2.3% 2.5% 5.1% 2.6% 3.1%
Both equally 5.9% 7.2% 7.4% 6.3% 6.9%
Don't know/Refused 8.2% 4.0% 7.2% 4.2% 5.4%
TOTAL 100.0% 100.0% 100.0% 100.0%
738


Gender (I-GENDER)

Male Female TOTAL
Kerry 37.0% 46.4% 41.9%
Bush 46.1% 39.6% 42.7%
Neither 3.8% 2.5% 3.1%
Both equally 7.8% 6.0% 6.8%
Don't know/Refused 5.3% 5.5% 5.4%
TOTAL 100.0% 100.0%
739


Political party (I-PARTYID)

Republican Democrat Independent TOTAL
Kerry 13.4% 75.0% 39.3% 42.7%
Bush 74.6% 13.1% 41.2% 43.1%
Neither 1.6% 2.0% 5.9% 3.1%
Both equally 7.3% 3.3% 8.5% 6.2%
Don't know/Refused 3.1% 6.6% 5.1% 4.9%
TOTAL 100.0% 100.0% 100.0%
707


Race (I-RACE)

White, not Hispanic Black, not Hispanic Hispanic or other TOTAL
Kerry 33.6% 71.8% 61.4% 42.0%
Bush 50.2% 13.2% 26.7% 42.6%
Neither 3.9% 1.7% 0.4% 3.2%
Both equally 6.8% 9.2% 5.2% 6.8%
Don't know/Refused 5.4% 4.0% 6.4% 5.4%
TOTAL 100.0% 100.0% 100.0%
730



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