Religion and Public Life Survey, 2008

Data Archive > U.S. Surveys > General Population > National > Pew Research Center > Analysis


SHVALUE

(Percentages are weighted by WEIGHT; Total Ns reported are unweighted)

Tell me if you think this phrase better describes John McCain or Barack Obama: Shares my values (Question asked on Form 1 only; names of candidates rotated as per RNDMCHAR) (Q21EF1)
  1) John McCain
  2) Barack Obama
  3) Neither
  4) Both equally
  9) Don't know/Refused

Category Percentage Cumulative Percentage
John McCain 36.7% 36.7%
Barack Obama 48% 84.7%
Neither 6.5% 91.2%
Both equally 3.1% 94.3%
Don't know/Refused 5.8% 100.1%
Total N = 1440

Variable Comparisons

Age (I-AGE)

18-29 30-44 45-59 60-74 75+ TOTAL
John McCain 32.5% 31.1% 39.0% 43.3% 47.9% 36.7%
Barack Obama 56.4% 53.7% 43.9% 39.2% 38.5% 48.1%
Neither 3.6% 5.8% 8.6% 8.3% 3.1% 6.3%
Both equally 3.0% 2.3% 4.4% 2.9% 0.0% 3.0%
Don't know/Refused 4.6% 7.1% 4.2% 6.3% 10.4% 5.8%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0%
1413


Worship attendance (I-ATTEND)

More than once a week Once a week Once or twice a month A few times a year Seldom Never TOTAL
John McCain 55.2% 40.6% 41.2% 29.7% 27.4% 21.4% 36.7%
Barack Obama 35.5% 45.5% 45.2% 55.5% 52.5% 57.9% 48.2%
Neither 3.3% 4.8% 4.4% 9.8% 5.8% 12.1% 6.3%
Both equally 2.7% 4.0% 1.6% 3.9% 3.6% 1.4% 3.1%
Don't know/Refused 3.3% 5.1% 7.6% 1.2% 10.8% 7.1% 5.7%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%
1424


Education (I-EDUC)

Less than high school diploma High school graduate (grade 12 or GED certificate) Business, technical or vocational school AFTER high school or some college (no four-year degree) College graduate (B.S., B.A., or other four-year degree) Post-graduate training or professional schooling after college TOTAL
John McCain 31.6% 35.3% 38.0% 39.6% 42.1% 36.8%
Barack Obama 50.9% 48.8% 47.6% 44.3% 46.9% 47.9%
Neither 6.6% 5.4% 7.2% 8.1% 5.5% 6.4%
Both equally 2.8% 2.8% 2.4% 5.1% 2.8% 3.1%
Don't know/Refused 8.0% 7.8% 4.8% 3.0% 2.8% 5.8%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0%
1421


Household income (I-INCOME)

Less than $20,000 $20,000 to under $30,000 $30,000 to under $50,000 $50,000 to under $75,000 $75,000 to under $100,000 $100,000 or more TOTAL
John McCain 27.9% 29.7% 34.9% 42.2% 43.4% 45.9% 36.8%
Barack Obama 58.2% 50.9% 51.0% 43.7% 47.6% 41.6% 49.3%
Neither 3.8% 7.9% 7.8% 9.7% 3.5% 5.6% 6.4%
Both equally 2.4% 3.6% 4.3% 1.9% 3.5% 3.4% 3.2%
Don't know/Refused 7.7% 7.9% 2.0% 2.4% 2.1% 3.4% 4.3%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%
1268


Political ideology (I-POLITICS)

Very conservative Conservative Moderate Liberal or very liberal TOTAL
John McCain 52.7% 49.6% 32.9% 11.7% 37.3%
Barack Obama 35.8% 33.6% 50.5% 76.3% 47.8%
Neither 3.3% 7.2% 7.1% 6.2% 6.3%
Both equally 2.9% 3.1% 3.6% 2.4% 3.0%
Don't know/Refused 5.3% 6.6% 5.9% 3.4% 5.5%
TOTAL 100.0% 100.0% 100.0% 100.0%
1411


Religion (I-RELIGION)

Protestant Roman Catholic Other or Jewish None TOTAL
John McCain 42.9% 33.4% 33.3% 23.6% 36.6%
Barack Obama 43.1% 50.7% 53.0% 56.7% 48.3%
Neither 5.2% 6.4% 6.8% 10.1% 6.4%
Both equally 3.7% 3.9% 0.9% 1.7% 3.1%
Don't know/Refused 5.1% 5.6% 5.9% 7.9% 5.7%
TOTAL 100.0% 100.0% 100.0% 100.0%
1400


Sex (I-SEX)

Male Female TOTAL
John McCain 39.7% 33.8% 36.7%
Barack Obama 45.7% 50.2% 48.0%
Neither 7.6% 5.4% 6.5%
Both equally 2.7% 3.4% 3.1%
Don't know/Refused 4.3% 7.2% 5.8%
TOTAL 100.0% 100.0%
1440



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