One of the things social researchers are concerned with when measuring human behavior is making sure the measures we use are valid. That is, do the questions we ask measure what they are supposed to measure? Some survey questions tell us people's attitudes about helping others, but they do not measure whether people actually help others. Sometimes we assume that attitudes and behaviors are the same, but often they are not. We can use data from the Association of Religion Data Archives to explore the differences between attitudes and behaviors.
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