December 2006 Values Update Survey

Data Archive > U.S. Surveys > General Population > National > Pew Research Center > Analysis


OPNCORP

(Percentages are weighted by WEIGHT; Total Ns reported are unweighted)

Is your overall opinion of business corporations very favorable, mostly favorable, mostly unfavorable, or very unfavorable?
  1) Very favorable
  2) Mostly favorable
  3) Mostly unfavorable
  4) Very unfavorable
  5) Never heard of
  8) Can't relate
  9) Refused

Category Percentage Cumulative Percentage
Very favorable 9.4% 9.4%
Mostly favorable 47.4% 56.8%
Mostly unfavorable 22% 78.8%
Very unfavorable 7.9% 86.7%
Never heard of 1.9% 88.6%
Can't relate 9.8% 98.4%
Refused 1.6% 100%
Total N = 1025

Variable Comparisons

Age (I-AGE)

18-24 25-34 35-44 45-54 55-64 65+ TOTAL
Very favorable 5.7% 13.6% 14.0% 7.3% 8.5% 4.6% 9.4%
Mostly favorable 57.5% 45.8% 53.3% 40.4% 43.9% 46.1% 47.5%
Mostly unfavorable 19.5% 22.5% 18.2% 28.9% 21.0% 20.7% 22.0%
Very unfavorable 7.3% 7.6% 7.0% 9.4% 9.2% 6.5% 7.8%
Never heard of 2.3% 2.4% 1.0% 1.3% 3.3% 0.9% 1.8%
Can't relate 5.4% 7.1% 5.8% 12.5% 12.1% 16.7% 9.9%
Refused 2.3% 1.0% 0.7% 0.3% 2.0% 4.3% 1.6%
TOTAL 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%
1008


Gender (I-GENDER)

Male Female TOTAL
Very favorable 10.6% 8.2% 9.4%
Mostly favorable 48.9% 46.1% 47.5%
Mostly unfavorable 20.2% 23.7% 22.0%
Very unfavorable 9.0% 6.9% 7.9%
Never heard of 1.5% 2.2% 1.8%
Can't relate 8.8% 10.8% 9.8%
Refused 1.0% 2.3% 1.6%
TOTAL 100.0% 100.0%
1025


Education (I-EDUC)

Less than high school High school graduate Some college College graduate and above TOTAL
Very favorable 14.1% 10.2% 7.5% 7.8% 9.5%
Mostly favorable 39.7% 40.8% 58.1% 51.8% 47.6%
Mostly unfavorable 16.9% 25.3% 19.4% 22.2% 21.9%
Very unfavorable 8.3% 9.6% 6.9% 6.0% 7.8%
Never heard of 6.6% 1.5% 0.8% 0.9% 1.9%
Can't relate 11.0% 11.4% 6.0% 9.8% 9.7%
Refused 3.4% 1.2% 1.3% 1.4% 1.6%
TOTAL 100.0% 100.0% 100.0% 100.0%
1016


Political party (I-PARTYID)

Republican Democrat Independent TOTAL
Very favorable 11.3% 9.8% 7.4% 9.2%
Mostly favorable 59.0% 42.5% 46.7% 48.2%
Mostly unfavorable 15.1% 24.3% 23.6% 21.8%
Very unfavorable 3.2% 9.1% 10.1% 8.0%
Never heard of 1.7% 1.9% 1.9% 1.8%
Can't relate 8.8% 10.8% 8.1% 9.2%
Refused 0.8% 1.7% 2.3% 1.7%
TOTAL 100.0% 100.0% 100.0%
963


Race (I-RACE)

White non-Hispanic Black non-Hispanic Hispanic or other TOTAL
Very favorable 6.9% 15.6% 15.1% 9.4%
Mostly favorable 49.9% 50.0% 37.8% 47.6%
Mostly unfavorable 23.0% 21.4% 18.0% 21.9%
Very unfavorable 8.0% 6.3% 8.6% 7.9%
Never heard of 1.2% 0.0% 5.5% 1.9%
Can't relate 9.3% 5.8% 13.3% 9.6%
Refused 1.7% 0.9% 1.8% 1.6%
TOTAL 100.0% 100.0% 100.0%
1012



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